Pipedrive vs Salesforce: pricing, capabilities and limits

What the evidence answers

A reading of reviewed official documentation for Pipedrive and Salesforce. It is not a hands-on test, a ranking or a recommendation of one product.

Price

Pipedrive From €168/yr per user
- Lite: €168.00 annual per seat (€14/mo equivalent)
- Growth: €468.00 annual per seat (€39/mo equivalent)
- Premium: €708.00 annual per seat (€59/mo equivalent)
- Ultimate: €948.00 annual per seat (€79/mo equivalent)
Salesforce From $25/mo per user
- Free Suite: no subscription charge
- Starter Suite: $25.00 monthly per seat
- Starter Suite: $300.00 annual per seat ($25/mo equivalent)
- Pro Suite: $1,200.00 annual per seat ($100/mo equivalent)
- Core: $2,340.00 annual per seat ($195/mo equivalent)
- Advanced: $4,740.00 annual per seat ($395/mo equivalent)

These prices use different currencies and different billing periods. Read each with its own unit and conditions; they do not add up to one total or a cheaper product.

Documented for both

Seats: Pipedrive Every plan is priced per seat.; Salesforce Priced per user per month for each user who needs access.
Record limits: Pipedrive Contacts have no usage limit.Lite: 2,500 leads and deals per seatGrowth: 5,000 leads and deals per seatPremium: 15,000 leads and deals per seatUltimate: 20,000 leads and deals per seat; Salesforce Free Suite, Starter Suite and Pro Suite: 10 GB data storage per org; Core: 10 GB per org plus 20 MB per user; Advanced and Max: 1 GB per user
Pipelines: Pipedrive Lite: Pipeline management is included from Lite.; Salesforce Core: Advanced pipeline management and forecasting start at Core.
Automation limits: Pipedrive Each automation path allows 10 actions and 10 delay steps (3 delays on Growth) and runs for at most 90 days.Growth: 50 automations per companyPremium: 150 automations per companyUltimate: 250 automations per company; Salesforce Core: 500,000 Flex Credits per org a year; Advanced: 1 million; Max: 2.75 millionStarter Suite: Starter Suite includes built-in sales flows and lead routing.Pro Suite: Flow Builder is limited to 5 flows per org.
Add-ons: Pipedrive LeadBooster from €32.50, Projects from €16, Campaigns from €13.33, Web Visitors from €41, Smart Docs from €32.50; Salesforce Agentforce for Sales starts at USD 125 per user a month.Pro Suite: Web Services API access costs an extra USD 25 per user a month.Core: AI can be added from Core upward.
Integrations: Pipedrive More than 500 app integrations, including Zapier, Zoom and Lemlist.Growth: 1 synced email account per userPremium: 3 synced email accounts per userUltimate: 5 synced email accounts per user; Salesforce Gmail and Outlook email integration is listed in the edition comparison.Core: Core includes APIs, opportunity scoring and conversation intelligence.

Limits to check

Pipedrive At the leads-and-deals limit, deals created by automations, LeadBooster, the API or imports go to a waitlist instead of the account.
Salesforce Most Salesforce products use annual contracts, and terms vary by agreement with sales.

Not verified yet

No reviewed evidence for either product on minimum seats and calling, SMS and email charges.

Documented for one product only, shown in the table below: Pipedrive: roles and permissions.

Not verified means our reviewed sources do not establish it. It does not mean a product lacks the capability or that it costs nothing.

Next steps

Ask Pipedrive about minimum seats and calling, SMS and email charges; our sources do not establish them yet.
Ask Salesforce about minimum seats, calling, SMS and email charges and roles and permissions; our sources do not establish them yet.

Documented scope and limits; unverified dimensions remain unknown.
Requirement	Pipedrive	Salesforce
Pricing	From €168/yr per user Compare all 4 plans	From $25/mo per user Compare all 6 plans
Who it is for	Sales CRM for managing leads, deals, contacts and calendar events in pipelines. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note	Sales CRM sold in five paid editions, from Starter Suite to Max, each adding AI, automation, integration and customization. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ
Coverage limits	At the leads-and-deals limit, deals created by automations, LeadBooster, the API or imports go to a waitlist instead of the account. Manual additions are blocked until space is freed, a top-up is bought or the plan is upgraded; automatically created leads are discarded. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan	Most Salesforce products use annual contracts, and terms vary by agreement with sales. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ
Seats	Every plan is priced per seat. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note	Priced per user per month for each user who needs access. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ
Record limits	Contacts have no usage limit. Contact-sync providers such as Google Contacts may impose their own limits. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan Lite 2,500 leads and deals per seat Growth 5,000 leads and deals per seat Premium 15,000 leads and deals per seat Ultimate 20,000 leads and deals per seat	Free Suite, Starter Suite and Pro Suite: 10 GB data storage per org; Core: 10 GB per org plus 20 MB per user; Advanced and Max: 1 GB per user Order follows the six edition columns of the comparison table. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ
Pipelines	Lite Pipeline management is included from Lite.	Core Advanced pipeline management and forecasting start at Core.
Roles and permissions	Premium 15 custom permission sets and 15 custom visibility groups per company. Ultimate 25 custom permission sets and 25 custom visibility groups per company.	Not verified
Automation limits	Each automation path allows 10 actions and 10 delay steps (3 delays on Growth) and runs for at most 90 days. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan Growth 50 automations per company Premium 150 automations per company Ultimate 250 automations per company	Core: 500,000 Flex Credits per org a year; Advanced: 1 million; Max: 2.75 million Order follows the Core, Advanced and Max columns; the Max plan card also states 2.75M Flex Credits per org per year. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ Starter Suite Starter Suite includes built-in sales flows and lead routing. Pro Suite Flow Builder is limited to 5 flows per org.
Add-ons	LeadBooster from €32.50, Projects from €16, Campaigns from €13.33, Web Visitors from €41, Smart Docs from €32.50 Starting prices only; the billing period and unit are not stated. Premium already lists LeadBooster lead generation and routing. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note	Agentforce for Sales starts at USD 125 per user a month. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ Pro Suite Web Services API access costs an extra USD 25 per user a month. Core AI can be added from Core upward.
Integrations	More than 500 app integrations, including Zapier, Zoom and Lemlist. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note Growth 1 synced email account per user Premium 3 synced email accounts per user Ultimate 5 synced email accounts per user	Gmail and Outlook email integration is listed in the edition comparison. Verified Oct 11, 2026 · Salesforce Sales Cloud pricing page, static text with edition table and FAQ Core Core includes APIs, opportunity scoring and conversation intelligence.
Coverage note	Leads and deals are counted together; no company can exceed 300,000.

2 requirements without reviewed evidence here

Not verified means the reviewed sources do not establish it; it does not mean a product lacks it or that it costs nothing.

Minimum seats Pipedrive: not verified · Salesforce: not verified
Calling, SMS and email charges Pipedrive: not verified · Salesforce: not verified