Documentation-based comparison
Attio versus Pipedrive
Compare documented scope and conditions. Unknowns remain unknown; different billing units do not establish a cost winner.
What the evidence answers
A reading of reviewed official documentation for Attio and Pipedrive. It is not a hands-on test, a ranking or a recommendation of one product.
Price
- Attio From $44/mo per user
- Free: no subscription charge
- Plus: $44.00 monthly per seat
- Plus: $420.00 annual per seat ($35/mo equivalent)
- Pro: $99.00 monthly per seat
- Pro: $948.00 annual per seat ($79/mo equivalent)
- Enterprise: Vendor quotation required
- Pipedrive From €168/yr per user
- Lite: €168.00 annual per seat (€14/mo equivalent)
- Growth: €468.00 annual per seat (€39/mo equivalent)
- Premium: €708.00 annual per seat (€59/mo equivalent)
- Ultimate: €948.00 annual per seat (€79/mo equivalent)
These prices use different currencies and different billing periods. Read each with its own unit and conditions; they do not add up to one total or a cheaper product.
Documented for both
- Seats
- Attio Free: 3 seatsPlus: 10 seatsPro: Unlimited seats.
- Pipedrive Every plan is priced per seat.
- Record limits
- Attio Free: up to 3 objects, Plus: up to 5, Pro: up to 12, Enterprise: unlimitedFree: 50,000 recordsPlus: 250,000 recordsPro: 1,000,000 recordsEnterprise: Custom record limit.
- Pipedrive Contacts have no usage limit.Lite: 2,500 leads and deals per seatGrowth: 5,000 leads and deals per seatPremium: 15,000 leads and deals per seatUltimate: 20,000 leads and deals per seat
- Roles and permissions
- Attio Free: no access permissions, Plus: basic, Pro and Enterprise: advancedPro: Up to 10 teams.
- Pipedrive Premium: 15 custom permission sets and 15 custom visibility groups per company.Ultimate: 25 custom permission sets and 25 custom visibility groups per company.
- Automation limits
- Attio In workflows, triggers, logic and data lookups are free; a block uses credits only when it writes data, sends or receives something externally, or uses AI. Creating or updating a record, adding a record to a list or creating a task costs 1 credit per run.Free: 250 workspace credits a month, plus 100 seat credits per user a month.Plus: 1,500 workspace credits a month, plus 500 seat credits per user a month.Pro: 10,000 workspace credits a month, plus 1,000 seat credits per user a month.Enterprise: Custom workspace credits, plus 2,500 seat credits per user a month.
- Pipedrive Each automation path allows 10 actions and 10 delay steps (3 delays on Growth) and runs for at most 90 days.Growth: 50 automations per companyPremium: 150 automations per companyUltimate: 250 automations per company
- Add-ons
- Attio Extra workspace credits start at 5,000 more a month for USD 85 a month, or USD 70 a month on annual billing.
- Pipedrive LeadBooster from €32.50, Projects from €16, Campaigns from €13.33, Web Visitors from €41, Smart Docs from €32.50
- Integrations
- Attio Attio offers an API for connecting other tools.Free: 1 synced email and calendar account per userPlus: 1 synced email and calendar account per userPro: 2 synced email and calendar accounts per userEnterprise: 3 or more synced email and calendar accounts per user.
- Pipedrive More than 500 app integrations, including Zapier, Zoom and Lemlist.Growth: 1 synced email account per userPremium: 3 synced email accounts per userUltimate: 5 synced email accounts per user
Limits to check
- Attio Records are capped at 50,000 on Free, 250,000 on Plus and 1,000,000 on Pro.
- Pipedrive At the leads-and-deals limit, deals created by automations, LeadBooster, the API or imports go to a waitlist instead of the account.
Not verified yet
No reviewed evidence for either product on minimum seats.
Documented for one product only, shown in the table below: Attio: calling, SMS and email charges; Pipedrive: pipelines.
Not verified means our reviewed sources do not establish it. It does not mean a product lacks the capability or that it costs nothing.
Next steps
- Ask Attio about minimum seats and pipelines; our sources do not establish them yet.
- Ask Pipedrive about minimum seats and calling, SMS and email charges; our sources do not establish them yet.
| Requirement | Attio | Pipedrive |
|---|---|---|
| Pricing | From $44/mo per user | From €168/yr per user |
| Who it is for | Configurable relationship-management CRM that a team builds to fit its own process. Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ | Sales CRM for managing leads, deals, contacts and calendar events in pipelines. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note |
| Coverage limits | Records are capped at 50,000 on Free, 250,000 on Plus and 1,000,000 on Pro. Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ | At the leads-and-deals limit, deals created by automations, LeadBooster, the API or imports go to a waitlist instead of the account. Manual additions are blocked until space is freed, a top-up is bought or the plan is upgraded; automatically created leads are discarded. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan |
| Seats |
| Every plan is priced per seat. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note |
| Record limits | Free: up to 3 objects, Plus: up to 5, Pro: up to 12, Enterprise: unlimited Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ
| Contacts have no usage limit. Contact-sync providers such as Google Contacts may impose their own limits. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan
|
| Pipelines | Not verified |
|
| Roles and permissions | Free: no access permissions, Plus: basic, Pro and Enterprise: advanced Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ
|
|
| Automation limits | In workflows, triggers, logic and data lookups are free; a block uses credits only when it writes data, sends or receives something externally, or uses AI. Creating or updating a record, adding a record to a list or creating a task costs 1 credit per run. AI blocks are billed by token usage. Verified Oct 11, 2026 · Attio help center: workspace and seat credits
| Each automation path allows 10 actions and 10 delay steps (3 delays on Growth) and runs for at most 90 days. Verified Oct 11, 2026 · Pipedrive knowledge base: usage limits per plan
|
| Calling, SMS and email charges | Free: 200 emails a month; Plus: 1,000 emails a month; Pro and Enterprise: unlimited Bulk sends are limited to 10 emails at once on Free and 50 on paid plans. Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ | Not verified |
| Add-ons | Extra workspace credits start at 5,000 more a month for USD 85 a month, or USD 70 a month on annual billing. The two prices follow the page's monthly-then-annual order; packs of 10,000, 25,000 and 50,000 credits a month are also listed. Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ | LeadBooster from €32.50, Projects from €16, Campaigns from €13.33, Web Visitors from €41, Smart Docs from €32.50 Starting prices only; the billing period and unit are not stated. Premium already lists LeadBooster lead generation and routing. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note |
| Integrations | Attio offers an API for connecting other tools. Verified Oct 11, 2026 · Attio pricing page in US dollars with plan comparison and FAQ
| More than 500 app integrations, including Zapier, Zoom and Lemlist. Verified Oct 11, 2026 · Pipedrive pricing page (euros, annual view) with add-ons and VAT note
|
| Coverage note | Credits renew monthly. Maximum. | Leads and deals are counted together; no company can exceed 300,000. |
1 requirement without reviewed evidence here
Not verified means the reviewed sources do not establish it; it does not mean a product lacks it or that it costs nothing.
- Minimum seats Attio: not verified · Pipedrive: not verified