Attio versus HubSpot CRM

Price

• Attio From $44/mo per user
  • Free: no subscription charge
  • Plus: $44.00 monthly per seat
  • Plus: $420.00 annual per seat ($35/mo equivalent)
  • Pro: $99.00 monthly per seat
  • Pro: $948.00 annual per seat ($79/mo equivalent)
  • Enterprise: Vendor quotation required
• HubSpot CRM From $20/mo per user
  • Free CRM: no subscription charge
  • Smart CRM Starter: $20.00 monthly per seat
  • Smart CRM Professional: $50.00 monthly per seat
  • Smart CRM Enterprise: $75.00 monthly per seat
  • Sales Hub Starter: $20.00 monthly per seat
  • Sales Hub Professional: $100.00 monthly per seat

Both list prices on the same basis. Compare what each plan includes; the lower amount alone does not make the better choice.

Documented for both

Seats

Attio Free: 3 seatsPlus: 10 seatsPro: Unlimited seats.

HubSpot CRM Full Sales Hub Professional or Enterprise functionality requires a Sales Professional or Sales Enterprise Seat.Customer Platform Starter: 10 users

Record limits

Attio Free: up to 3 objects, Plus: up to 5, Pro: up to 12, Enterprise: unlimitedFree: 50,000 recordsPlus: 250,000 recordsPro: 1,000,000 recordsEnterprise: Custom record limit.

HubSpot CRM Free CRM: 1,000 contacts

Roles and permissions

Attio Free: no access permissions, Plus: basic, Pro and Enterprise: advancedPro: Up to 10 teams.

HubSpot CRM Starter and Professional use permission templates only; Enterprise can customize and save its own permission sets.

Automation limits

Attio In workflows, triggers, logic and data lookups are free; a block uses credits only when it writes data, sends or receives something externally, or uses AI. Creating or updating a record, adding a record to a list or creating a task costs 1 credit per run.Free: 250 workspace credits a month, plus 100 seat credits per user a month.Plus: 1,500 workspace credits a month, plus 500 seat credits per user a month.Pro: 10,000 workspace credits a month, plus 1,000 seat credits per user a month.Enterprise: Custom workspace credits, plus 2,500 seat credits per user a month.

HubSpot CRM Extra HubSpot Credits cost USD 0.01 each on Pay-as-You-Go, invoiced monthly in steps of 10 credits.Smart CRM Starter: 500 HubSpot Credits a monthSmart CRM Professional: 3,000 HubSpot Credits a monthSmart CRM Enterprise: 5,000 HubSpot Credits a monthSales Hub Starter: 500 HubSpot Credits a monthSales Hub Professional: 3,000 HubSpot Credits a monthSales Hub Enterprise: 5,000 HubSpot Credits a month

Calling, SMS and email charges

Attio Free: 200 emails a month; Plus: 1,000 emails a month; Pro and Enterprise: unlimited

HubSpot CRM Sales Hub Starter: up to 500 calling minutes per account a month; Sales Hub Professional: up to 3,000 minutes; Sales Hub Enterprise: up to 12,000 minutes

Add-ons

Attio Extra workspace credits start at 5,000 more a month for USD 85 a month, or USD 70 a month on annual billing.

HubSpot CRM Sales Hub Professional: one-time onboarding fee of USD 1,500; Sales Hub Enterprise: one-time onboarding fee of USD 3,500

Integrations

Attio Attio offers an API for connecting other tools.Free: 1 synced email and calendar account per userPlus: 1 synced email and calendar account per userPro: 2 synced email and calendar accounts per userEnterprise: 3 or more synced email and calendar accounts per user.

HubSpot CRM Over 2,000 apps connect to the free CRM through HubSpot-built and third-party integrations.Free CRM: Gmail, Outlook and Microsoft Exchange inbox integrations are included in the free tools.

Limits to check

• Attio Records are capped at 50,000 on Free, 250,000 on Plus and 1,000,000 on Pro.
• HubSpot CRM Free accounts are limited to 1,000 contacts.

Not verified yet

Every compared requirement has evidence for at least one.

Documented for one product only, shown in the table below: HubSpot CRM: minimum seats and pipelines.

Not verified means our reviewed sources do not establish it. It does not mean a product lacks the capability or that it costs nothing.

Next steps

• Ask Attio about minimum seats and pipelines; our sources do not establish them yet.

• Attio profile and plans · View Attio pricing
• HubSpot CRM profile and plans · View HubSpot CRM pricing